Learn to plan, create and grow social media that sells using free tools on your phone, then build a portfolio, price your packages and approach local businesses to land your first paying client.
R199 once-off. Study on your phone, at your own pace. Get a certificate when you finish.
Start for R199 →We will never ask you to pay for a job. R199 pays for the course, once.
Course title: Social Media Marketing: Get Paying Clients or Grow Your Business
Level: Beginner. If you can use WhatsApp and Facebook on your phone, you can do this course.
Duration: Self-paced — about 5 hours of reading, practice and quizzes across 7 chapters.
Format: Text lessons, short videos, hands-on practice activities, a quiz after every chapter, a final assessment and a certificate of completion.
What you need: A smartphone with internet. All the tools used are free: Facebook, Meta Business Suite, WhatsApp Business, Canva and Google Sheets. You don’t need to spend money on ads to complete the course.
Price: R199 once-off (online)
Certificate: PurpleGrowth certificate of completion, issued automatically when you finish all chapters and the final assessment
The certificate you get when you finish
Your full name, the course name and the date you finish. Download it as a PDF as soon as you complete the course and add it to your CV.
- R199 once-off. No monthly fees and no registration fee.
- Secure payment through PayFast.
- Start straight away once your payment goes through.
- Study on your phone, at your own pace.
- 1,800+ people have signed up to Purple Growth eCampus.
What this course gets you
By the end of this course you will be able to:
Explain how businesses make money on social media and set up a professional page and WhatsApp Business
Describe the ideal customer, choose content pillars and plan and schedule a content calendar
Take good photos, design graphics in Canva, film short videos and write captions that sell
Grow an audience, turn comments and messages into sales and measure results
Plan and measure small ads without wasting money
Follow the rules on copyright, POPIA, honest marketing and account security
Build a portfolio, approach local businesses, set packages and land your first paying client
Who this course is for
Side hustlers who want to earn by managing social media for local businesses
Small business owners who want more customers from Facebook, WhatsApp, TikTok and Instagram
Job seekers applying for social media assistant, community manager and digital marketing roles
Admin, sales and reception staff who are asked to “look after the social media”
How people earn with these skills
You don’t need thousands of followers. Hair salons, restaurants, car washes, spaza shops and plumbers need someone to run their Facebook, Instagram and WhatsApp, and many pay a monthly fee for it. You can also use the skills to grow your own business, or apply for social media assistant and digital marketing roles. In SAFREA’s 2026 rates survey, freelancers most often charged R500 to R600 an hour for social media management, and beginners usually start lower (see our guide to making money on social media).
Will this course get you hired?
No course can promise you a job, and anyone who does is not being honest with you. What this course does: teaches you to plan, create and measure content for a real business, so you can show a portfolio of posts, a content calendar and a simple results report when you approach a client or employer.
After you finish
- Add it to your CV under “Courses”, for example: Social Media Marketing, Purple Growth eCampus (2026): content planning and scheduling, Canva graphics, short video, captions that sell, Meta Business Suite, small-budget ads, results reporting.
- Find your first client by running a page for your own project, a friend’s business or a community group for a month, then showing those results to local businesses near you, or apply for social media assistant and community manager roles. Never pay anyone for a job or to “unlock” earnings.
- Get job alerts. JobAlertsZA is a free tool that finds social media and marketing jobs near you.
Further free resources
Free tools and sites you can use to create, learn and find work after the course. All free at the time of writing.
JobAlertsZA — a free tool that finds matching jobs for you: set alerts for social media and marketing roles — https://jobalertsza.com/
Meta Business Suite — free tool to schedule posts and manage Facebook and Instagram — https://business.facebook.com/
WhatsApp Business — free app for small businesses — https://business.whatsapp.com/
Canva — free designs, templates and video editing — https://www.canva.com/
Pexels — free photos and videos you can use for business — https://www.pexels.com/
Meta Blueprint — free official courses on Facebook and Instagram marketing — https://www.facebook.com/business/learn
Want to earn from social media? Read our free guide: how to make money on social media in South Africa, without being an influencer. It covers what TikTok, YouTube and Facebook really pay here, what social media managers charge, tax and the scams to avoid.
Questions people ask
Is this a scam? Will you ask me to pay for a job?
No. R199 pays for the course, once. We will never ask you to pay for a job, an interview or a placement. You pay through PayFast and the course opens as soon as your payment is confirmed.
Do employers accept this certificate?
It is a Purple Growth certificate of completion that shows you finished the Social Media Marketing: Get Paying Clients or Grow Your Business course and passed its assessments. It gives you proof of the skills you trained in and something concrete to put on your CV.
Do I need to spend money on ads or have lots of followers?
No. All the tools are free: Facebook, Meta Business Suite, WhatsApp Business, Canva and Google Sheets. You plan an ad in the course without spending anything, and managing pages for businesses doesn’t need your own following.
Do I need matric or experience?
No. You don’t need matric or experience to do this course. Some employers ask for matric for their jobs, so check each advert.
How long does it take?
About 5 hours of reading, practice and quizzes across 7 chapters, at your own pace, with no deadline. Your progress is saved.
What if I fail a quiz?
You need 60% to pass each chapter quiz and 70% for the final assessment, and you can retake them as many times as you need.
Can I get my money back?
Yes, within 7 days, as long as you haven’t opened any course content. See our refund policy.
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